Ishq Perfumes is more than just a fragrance—it’s a movement born from Ayesha Iftikhar’s unwavering commitment to women’s empowerment. As the founder of Ain Perfumes, Ayesha envisioned a brand that would not only offer a premium unisex scent but also serve a greater purpose.
Ishq Perfumes was created to generate sustainable funding for Ain Foundation’s initiatives, ensuring that every bottle sold directly supports women in gaining economic independence, mentorship, and resources to thrive. Ayesha’s vision extends beyond business; she believes in giving back to society by fostering a culture where women have equal opportunities and the freedom to shape their own futures.
With Ishq, Ayesha has transformed a simple luxury into a catalyst for change, proving that empowerment can be beautifully packaged—one fragrance at a time. Every purchase becomes a step toward a more equitable world, driven by passion and purpose.